Icon International partnered with Crews Control to provide production services for BMC Software, filming a series of customer success interviews at the Applus+ headquarters near Barcelona. The production featured senior representatives from Applus+ discussing their experience of working with BMC Software, with interviews designed for use across the company’s global marketing and communications channels.
Our team supplied a complete two-camera interview package, including Director of Photography, camera, lighting, sound and on-site production support, creating a polished visual style consistent with BMC’s existing content. Filming combined individual interviews with conversations supported by members of the BMC team, creating a natural and engaging discussion around technology, collaboration and business outcomes.
Working within a corporate headquarters, Icon delivered an efficient production workflow that allowed multiple executive interviews to be completed in a single afternoon while maintaining broadcast-quality technical standards throughout.